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5 Things Not to do on Facebook

admin Posted in Doing Business Online, Work at Home Tips No Comments »

Social Networking has become one of the hot trends over the past couple years that has taken off not just for high school and college students, but also for business owners.  Facebook is a great place for home based business owners to network and market themselves, but if you are going to put you and your business out there, you should follow some simple rules of things NOT to do, as these can cause you to possibly lose potential customers.

1. Do NOT solely post and interact about your business.  The reason it is called “social networking” is… because it IS about being social.  Facebook was originally created with the intentions of keeping people connected with each other (specifically Harvard students when it first was developed). 

 


By interacting with others and letting them learn a bit about you, it gives the opportunity for people to come to trust you and in turn trust your product. It will also continue to get your name out there and associated with your business.  When you are only posting about your business, and not sharing a bit of yourself, or not participating in other people’s statuses or notes, you will soon be ignored.  Building your business is about building relationships, whether online or off. 

2. Do NOT hop onto chat and announce your business special or business opportunity to someone who happens to be online.  This will literally get you nowhere.  I cannot tell you the number of times that I open up chat and within a matter of 10 – 30 seconds, someone that I have never had any sort of conversation with, pops up, without even a greeting, and blasts off their ad to me.  Not only am I not interested, but I typically go in and un-friend them to avoid any further spamming.

3. Do NOT send someone a message via their inbox that is an ad, especially again, if you have not had any previous one on one interaction with them.  This is a big turn off and will make you look like a spammer, and could in fact have your message being reported to Facebook as spam.

4. Do NOT send out invites for your events to everyone of your friends.  Take the time to create different friend lists and use those lists to weed out who should be invited.  If you have an event going on in California, it is most likely that someone from Michigan will not have any inkling of attending.

5. Do NOT be vulgar or sexual. Watch the type of language, conversations and pictures that you post on Facebook.  Facebook is not the place to be vulgar or sexual in your words or actions.  It can and will be a big turn off to many that you hope to network and do business with.  If you are a person whose business is family and children’s products or services, but yet you talk like a trucker on Facebook, you will do yourself more harm than good, and not reap the benefits, customers or traffic that you could.

There are numerous ways to successfully use Facebook for your business, but you need to make sure you take the time and do it correctly. By following our "Do NOT do this on Facebook" rules above, you will have a good start on getting your business noticed the right way.

 

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Fine Tune Those Ethics

admin Posted in Doing Business Online, Work at Home No Comments »


Is there something you are doing in your business endeavors that causes you to pause and wonder, "Should I be doing this?" or "Is this right to do?" If so, then you are more than likely engaged in behavior that is a bit questionable and need to listen carefully to your inner voice.

Many times people will get caught up with the desire of success, whether it is; to have the highest volume in sales, the most traffic to their website, or wanting to look better than a competitor. When these feelings of greed, envy and power take over, beware. It is at this time you need to be the most honest with yourself and take inventory on how you are conducting your business.

 


Remember that old saying "what goes around comes around", and even though things may appear "rosy" now, there may be times ahead where you reap the consequences for your current behavior. Play it smart and always use integrity in your actions and words. Be consistent in doing business the honest way.

Ask yourself the following questions and see how you measure up:

Am I using copyrighted or licensed material without permission? (this includes both large company’s and small company’s material that you may be using)

Am I putting down others and their services to try to gain more business and look better than my competition?

Am I original in my ideas or do I copy what others are doing to get ahead?

Am I truthful to my clients, peers and other companies I do business with?

Am I being responsible and paying my bills?

Am I keeping my word and abiding by written contracts I’ve signed?

Think twice before making a decision, especially if you have questioning thoughts. There are eyes upon you and your business at all times. You never know who is watching and the reach that they may have in the ability to hurt or help your business. You have either everything to gain or everything to lose by the manner in which you do business. The choice is yours.

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Cyndi Webb is the Founder and President of
Moms Network – an organization dedicated to the promotion and success of Moms in business. Since 1997 she has promoted and worked with thousands of work at home moms in coaching and guiding them in how to help grow their businesses. Over the years Moms Network has evolved to include more than 20 websites offering free resources to moms from all walks of life.  Cyndi makes her home in Minnesota with her husband and two children.

 

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Where Has All the Originality Gone?

admin Posted in Doing Business Online, Work at Home No Comments »

As time goes on, the internet seems to be turning into a large field of "sameness". Fresh, new ideas and concepts are quickly snapped up by competitors who want to ride on the coattails of success of similar companies. These actions of copy cat behavior are not limited only to the internet, but the internet has made it very easy for individuals to take advantage of someone’s hard work in order to create a business for themselves.

I know a large number of small business owners who spent years perfecting a business, creating a unique company after much planning and research, only to have someone come by and take all they have created and put up their own "shop" sign without any of the hard work.

 


Some have tried to be deceptive, ordering product from a company, to see exactly how things are done, and then attempt to duplicate the concept. Not only is this lazy, but in my opinion, ethically wrong. And….these people are typically found out which only hurts them in the long run.

If you want to work from home, and start your own home grown business, be creative! Be an individual and come up with some original ideas and concepts. While there may be many a business that has similarities, do not blatantly copy what obviously is a business born from originality, creativity and uniqueness. If you do see an idea by another home based business owner that you think is interesting and something that you could see yourself doing, be on the up and up and contact that individual. Let them know that you find their business model and idea something that you’d like to create in your own area. Ask if they’d be willing to share ideas and resources. Offer to pay for this sort of consultation as opposed to expecting that you can receive this information and direction for free. If they are open to this – great, if not – then you need to decide if you want to move forward with this similar business. If so, make sure that you are putting your own creative twists to the idea and making it your own.

Believe in yourself and what you can create and call your own. You will feel better about yourself and see greater success overall.

 

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