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3 Ways to Improve Your Website’s Search Engine Ranking

admin Posted in Doing Business Online Comments Off on 3 Ways to Improve Your Website’s Search Engine Ranking

When someone searches for a keyword that is related to your small business, ideally, you would like for your website to appear near the top of the ranking list. This makes it more likely that someone will visit your website thinking that what you offer most closely fits what they are looking for.

However, with billions of web pages out there and plenty of competing websites that you are trying to rank ahead of, it can be tough to know just how to achieve the more ideal ranking spots.

Theoretically, you would be able to have your website appear within the top few results of a search engine result page. Once you start drifting into “page two” territory, your likelihood of getting clicks goes down substantially. Thankfully, there are a number of things that you can do in order to improve your search engine ranking so that you can end up with a higher place on a search engine results page.

Here are three such ways in which you can accomplish just that.

1. Use Backlinks

Backlinks are valuable tools to utilize when your goal is to improve your search engine ranking. Essentially, this involves having links to your website embedded into other web pages that aren’t a part of your site. In general terms, if a search engine like Google recognizes that your website is being linked to from another website, that can help establish your site’s credibility and thus improve your ranking.

The key to a successful backlink strategy involves having your link embedded on credible websites that carry some authoritative weight themselves. Finding these websites and working out a partnership that will allow for your website to be linked to a page on it can be a tricky task, though. It is a good idea to enlist the help of a digital marketing agency like Click Intelligence that specializes in such things.

2. Focus on Content

Back when the concept of search engine rankings and SEO was first being developed, it was wrongly assumed by many that all you had to do in order to have your website appear in an ideal place on a search engine results page was throw any content that was remotely relevant onto a web page.

As time has progressed, however, and more information about the manner in which search engine algorithms work became available, it was discovered that this couldn’t be farther from the truth. In fact, search engines like Google use a highly sophisticated algorithm to rank web pages, and quality content plays a significant role. Make sure that your content is of a high standard in order to improve your ranking.

3. Update Regularly

When looking to improve your search engine ranking, you have to do more than let your website be as it is. You should look to post regular updates and keep your content current. This will help keep your site relevant to a search engine’s algorithm, thus improving your ranking and increasing your chance of attracting more customers.

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This Is How Tech Is Helping Stay-At-Home Moms Relaunch Their Careers

admin Posted in Doing Business Online, Work at Home Comments Off on This Is How Tech Is Helping Stay-At-Home Moms Relaunch Their Careers

Stay-At-Home Moms Relaunch Their Careers

Mothers all over the globe invest a lot in their families. They sacrifice their aspirations and dreams to meet the basic needs of their children. Some moms quit their careers to spend time with their loved ones. A stay-at-home mom can play legal online poker for leisure. Also, they can use different portals and apps to launch their career.

LinkedIn

Many people have landed well-paying jobs through LinkedIn. It helps you make useful connections across different industries. Stay-at-home moms can easily open a LinkedIn account. LinkedIn helps you meet and interact with other users whom you share the same interests with. It is an ideal platform to get lucrative jobs from across the globe. You can write posts and share them with your community. Besides, the platform allows you to track trending topics and discussions. It is appropriate for Android and iOS.

JobsForHer

Portals such as JobsForHer are suitable for stay at home mothers. It allows women to restart their career after taking maternity leave. The portal allows you to connect with potential employers and build an online community. JobsForHer provides mentorship to moms. It guides them on how to relaunch their careers for a brighter future. It has a wide selection of curses and expert services including resume writing.

Shopmatic

All mothers have different hobbies, passions, and talents. Shopmatic is an e-commerce tech firm which allows moms to create eCommerce stores. They come with ready shipping and payment options. The Tech Company allows you to sell a wide variety of products without any upfront cost. It offers free domains for all enterprises. The company has a huge demand for art and crafts and backed products.

Enguru

Solid communication is necessary to succeed in business. Enguru is a self-learning communication application with over 600 lessons for grammar and vocabulary. It has personalized live classes, games, dictionaries, and games. You can customize the Enguru app to improve your interpersonal skills. It is compatible with Android gadgets and you can use it offline.

IBM Tech Re-Entry Program

Technical professionals who took a leave from their fulltime jobs can join the Tech Re-Entry Program to relaunch their career. It offers a paid internship that allows you to pick projects you can easily work on. The tech program provides the latest technologies which multi-disciplinary teams use frequently.

Stay-at-home moms can download and install apps such as Enguru, LinkedIn and shopmatic on their phones to look for job opportunities. Everyone has an interest in a particular specialty. Pick an app that suits your expertise to apply for a job. Many parents opt to work from home due to the high cost of childcare. However, you might want to return to the workforce after a while.

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Moms Blog to Earn Money

admin Posted in Doing Business Online Comments Off on Moms Blog to Earn Money

moms blogging to earn money

Mom Blogger

For more than twenty years I have coached and counselled moms, specifically those moms who desire to work from home, earning income to help contribute to the family finances or having some extra spending money to enjoy. While there have been many different options to choose from over the years, the idea of being able to work online to create an income tends to be one of the most sought after.

The internet offers a variety of ways for moms to make money with one of the most common and sought-after ways is being a blogger. Blogging can not only be a rewarding way to earn money, but it can also fulfill the need for one’s self-expression and community. Blogging is easy and inexpensive to start. There are many places that offer free blogging platforms, along with free templates to help with your design. While it may seem daunting at first, wondering what in the world you could say, don’t overthink about what you should blog about. Share what you are passionate about, write from your heart and be yourself. Try not to fall into the trap of replacing your originality with attempting to be someone you aren’t, comparing your style and writing to those of other mom bloggers.

While blogging may fill a monetary need, it can also become a platform in helping others. You can further advance the word and mission of a nonprofit group or be a voice to others that may be struggling with some of the same life, children or work issues that you are.

Mom bloggers have become large “influencers” in the media for the types of products or services they utilize and love. Their opinion and words influence other moms which is exactly what companies are searching for. Once you get your blog some traction, you will be able to work with some wonderfully smart PR people such as Nancy Behrman. A good PR person works to build the brand of a company and one of the ways in which they do this it to seek out bloggers for testing and reviewing specific products or websites.

Companies continue to be savvy in their online marketing efforts and are wise to outsource their public relations needs to a firm that has a long successful track record of helping companies grow. Nancy Behrman PR has more than 30 years of experience in the public relations field and has proven to be the perfect bridge between a company and the mom blogging community.

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