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5 Things Not to do on Facebook

March 8th, 2010 admin Posted in Doing Business Online, Work at Home Tips | No Comments »

Social Networking has become one of the hot trends over the past couple years that has taken off not just for high school and college students, but also for business owners.  Facebook is a great place for home based business owners to network and market themselves, but if you are going to put you and your business out there, you should follow some simple rules of things NOT to do, as these can cause you to possibly lose potential customers.

1. Do NOT solely post and interact about your business.  The reason it is called “social networking” is… because it IS about being social.  Facebook was originally created with the intentions of keeping people connected with each other (specifically Harvard students when it first was developed). 

 


By interacting with others and letting them learn a bit about you, it gives the opportunity for people to come to trust you and in turn trust your product. It will also continue to get your name out there and associated with your business.  When you are only posting about your business, and not sharing a bit of yourself, or not participating in other people’s statuses or notes, you will soon be ignored.  Building your business is about building relationships, whether online or off. 

2. Do NOT hop onto chat and announce your business special or business opportunity to someone who happens to be online.  This will literally get you nowhere.  I cannot tell you the number of times that I open up chat and within a matter of 10 - 30 seconds, someone that I have never had any sort of conversation with, pops up, without even a greeting, and blasts off their ad to me.  Not only am I not interested, but I typically go in and un-friend them to avoid any further spamming.

3. Do NOT send someone a message via their inbox that is an ad, especially again, if you have not had any previous one on one interaction with them.  This is a big turn off and will make you look like a spammer, and could in fact have your message being reported to Facebook as spam.

4. Do NOT send out invites for your events to everyone of your friends.  Take the time to create different friend lists and use those lists to weed out who should be invited.  If you have an event going on in California, it is most likely that someone from Michigan will not have any inkling of attending.

5. Do NOT be vulgar or sexual. Watch the type of language, conversations and pictures that you post on Facebook.  Facebook is not the place to be vulgar or sexual in your words or actions.  It can and will be a big turn off to many that you hope to network and do business with.  If you are a person whose business is family and children’s products or services, but yet you talk like a trucker on Facebook, you will do yourself more harm than good, and not reap the benefits, customers or traffic that you could.

There are numerous ways to successfully use Facebook for your business, but you need to make sure you take the time and do it correctly. By following our "Do NOT do this on Facebook" rules above, you will have a good start on getting your business noticed the right way.

 

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Support for Your Business; Starting at Home

February 9th, 2010 admin Posted in Family, Work at Home | No Comments »


As things have been a bit crazy around our house since starting a home based business, I have been thinking how lucky and blessed that I am to have a husband who is supportive in my business endeavors. I hear time and time again from women that their spouses are not only unsupportive, but in fact they tease, taunt and try to make their wives feel like they are silly to even attempt a business. My heart goes out to these women, and it saddens me to hear stories like this.
 


It is difficult to pursue a dream when the person who is to be your closest friend and supporter acts just the opposite. I sometimes wonder why some spouses act this way, but will never fully understand. I can only assume a variety of reasons: jealousy, fear of change, feelings of neglect.

If you have a supportive spouse - be thankful and grateful and let them know you appreciate them. Many times my husband will help make it possible for me to have an uninterrupted work slot. He either leaves with our children to go on an outing or they play together in another area of the house. There has also been many times where he has put his own on hold if he knows I have a deadline to meet.

If you have a spouse who is less than enthusiastic about your business, sit down and have a heart to heart talk when it is just the two of you. Tell him how you feel and what you see happening. Find out why he feels or acts the way he does and tell him what you need from him. If he is not willing to work with you on this and be a supporter of you and your business, but at the same time tells you to do what you want with having your own business, it is time to find a friend to be your supporter. Running a business while managing a home and children to tend to is hard without the help and encouragement of someone close. If you can’t get that from your spouse, then seek out a close friend. She can be used as a sounding board, a cheerleader, and even as a baby-sitter at times when you need to focus on your business. Once your success begins to grow, that spouse of yours may see you in a new light and come on board as an avid supporter.

Don’t give up your dreams and what you see as an opportunity for success, simply because your spouse is not living up to your expectations in regards to your business. Try to find the alternatives that can make it work for you.

 

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When to Say When

February 5th, 2010 admin Posted in Snippets of Success, Work at Home | No Comments »


Do you know when to say "When"? Not to stereotype our gender, but it does seem that women seem to have a problem with being able to say "no" to the requests for our time, services and money. When friends and colleagues come to us for our expertise in what we do, we gladly give away our knowledge and insight. Many times though, this can also lead into using your skills and services. If this goes on without keeping it in check, soon you find that what you typically get paid for from your clients, you are now doing free for those close to you, which in turn, uses up too much of your time.

Don’t get me wrong, I am not suggesting that we never offer our help and services, but you need to know where to draw the line. All of us home based business owners are trying to create an income for ourselves and that is not going to be possible if you spend most of your time giving away your services.

 


I mention services here because this is the area where it seems to be most common. (Those who sell products have also had many people approach them wanting a discount on the products which cuts into what their income could be.) When people give away their services for free - this cuts into their time where they could be either doing work for paying customers or actively pursuing some new customers.

This is something that I personally have struggled with most of my life. I tend to be the type that loves to give and has a hard time receiving, and I hope I never change in that aspect. But during the first several years after leaving my full-time job to run a home based business, I was required to change in the way I think and feel when I do need to say no to someone. I needed to do this because I no longer had the luxury of a steady guaranteed income that came from my job outside the home. After becoming a full time work at home mom, it was a necessity to create a new steady income. I still feel very guilty at times when saying no. But I found, for the first couple years of running my home based business, there were times where literally well over half the time I spent each week "working", I was giving my services away. Again - nothing wrong with helping others and contributing our time and talents to others IS something we all should do. Many times this is an excellent way to build alliances or barter for other products/services that you need. But you need to get to the point where you put a limit on the time you can spend doing this. If we all had the steady income that we desire, and most of the time truly needing to bring in, then we wouldn’t need to worry about any amount of time and energy spent on free services.

Does this mean you shouldn’t help others or offer your services without pay? Absolutely not. But it does mean learning to prioritize and coming to the realization that you cannot do everything for everybody and grant every request coming your way. So, know when to say "when" and try not to feel guilty about setting boundaries and limitations for yourself and your business.

 

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Fine Tune Those Ethics

February 3rd, 2010 admin Posted in Doing Business Online, Work at Home | No Comments »


Is there something you are doing in your business endeavors that causes you to pause and wonder, "Should I be doing this?" or "Is this right to do?" If so, then you are more than likely engaged in behavior that is a bit questionable and need to listen carefully to your inner voice.

Many times people will get caught up with the desire of success, whether it is; to have the highest volume in sales, the most traffic to their website, or wanting to look better than a competitor. When these feelings of greed, envy and power take over, beware. It is at this time you need to be the most honest with yourself and take inventory on how you are conducting your business.

 


Remember that old saying "what goes around comes around", and even though things may appear "rosy" now, there may be times ahead where you reap the consequences for your current behavior. Play it smart and always use integrity in your actions and words. Be consistent in doing business the honest way.

Ask yourself the following questions and see how you measure up:

Am I using copyrighted or licensed material without permission? (this includes both large company’s and small company’s material that you may be using)

Am I putting down others and their services to try to gain more business and look better than my competition?

Am I original in my ideas or do I copy what others are doing to get ahead?

Am I truthful to my clients, peers and other companies I do business with?

Am I being responsible and paying my bills?

Am I keeping my word and abiding by written contracts I’ve signed?

Think twice before making a decision, especially if you have questioning thoughts. There are eyes upon you and your business at all times. You never know who is watching and the reach that they may have in the ability to hurt or help your business. You have either everything to gain or everything to lose by the manner in which you do business. The choice is yours.

—-

Cyndi Webb is the Founder and President of
Moms Network - an organization dedicated to the promotion and success of Moms in business. Since 1997 she has promoted and worked with thousands of work at home moms in coaching and guiding them in how to help grow their businesses. Over the years Moms Network has evolved to include more than 20 websites offering free resources to moms from all walks of life.  Cyndi makes her home in Minnesota with her husband and two children.

 

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