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Home > Home Business Profiles > Personalized Stationery

Home Business Profiles:
Personalized Stationery and Other Products

Owner's Name: Nola Cooper

Company Name: Classic Creations


Type of Products/Services Offered: personalized stationery, housewarming gifts, and desktop publishing services

Start Up Cost: $5000

What did start up costs go for?: new computer, printer, paper, graphics software, packaging, advertising, ink

Earning Potential: $30,000 yr

Skills Needed: graphic design, marketing saavy, customer service

Special Equipment Needed: good quality printer, excellent graphics card and software, large screen monitor

Best Customers/Target Market: real estate agents, people who like to write and get letters, small business owners

Resources & Organizations to use : PowerPoint expert, Web Publishing with HTML and XHTML, JAVA script, Toastmasters International, North Carolina Real Estate for Brokers and Salesmen



Any Tips?: To start, you need to decide on a name.....and maybe design a logo (that can be saved for later, if you want).  The name will be the most important.  Think about what your business will offer, and what kind of first impression you want to give.  Write down ANY words that come to mind when you think about your new business....the name you choose will come from those words.  Use nouns and adjectives, use words that have caught YOUR attention when you're shopping.
Don't try to put your business in a category just yet.  Name it first, call it retail for now, and you can target market it later after you've been out there a bit.

Next important thing.....VERY important thing.....write a business plan.  It can be simple to start, that's fine....but the important thing that this does is it puts your goals and ideas down on paper so you can refine them, and LOOK at them!  I didn't do this when I started, and I regretted it TERRIBLY.  You don't have to write a plan that's suitable to present to banks, or anything like that (at first), just something to organize your thoughts!

Next, find boards where others in your business go to discuss business.  Also, remember that it's easier to add products than it is to take start with a small inventory of favorite items (use friends and relatives to determine what those are...they won't mind) and then add products as you go.

Design business cards and a flier to pass out, You might want to consider a printed catalog at some point.
To recap, first step:
Decide on a name
Second step:
find a small business advisor in your area.
Third step:
Call the advisor and ask these questions:
1) Do I need to file a Certificate of Assumed Name for my business name?
2) This is what I will be doing, DO I NEED A BUSINESS LICENSE to do that?  If so, what are the fees?
3) Who do I contact to get registered to collect sales tax, and be considered a reseller?  How do I go about collecting sales tax?
4) Will you help me with the entire process of starting my business?  If not, who can?

Home > Home Business Profiles > Personalized Stationery


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